PING PONG PACKAGING
Illustration, Animation
N/A
2023
Overview
In this industrial design project, I created high-end e-flute cardboard packaging for a set of ping pong paddles and balls, emphasizing a clean, luxurious aesthetic that showcases craftsmanship, ensuring a premium unboxing experience.
While designing, I thoroughly considered all aspects of the product lifecycle, including retail logistics, shipping, storefront display, and most importantly, enhancing the overall consumer experience. This comprehensive approach aimed to encapsulate the product value and brand identity in every aspect of the package design.Additionally, the design is thoughtfully created with environmental considerations at its core, limiting the net of cardboard used and encouraging product longevity by allowing the packaging to double as a carrying case, significantly reducing waste and promoting reuse, aligning with sustainable practices.
INITIAL IDEATION
I was encouraged to begin the design process by considering packaging for the brand identities of four different retailers.
PROTOTYPING
From the initial half-scale models, I narrowed down to three designs to produce at full scale in e-flute. Feedback was collected from perspective customers and advisors.
FINAL PRODUCT
Featured Work /6
Ready Up
Ready Up
Ready Up
BESTEAS
BESTEAS
BESTEAS
Metalwork & Jewelry Design
Metalwork & Jewelry Design
Metalwork & Jewelry Design
Fins & Feathers
Fins & Feathers
Fins & Feathers
M16 Jewelry store
M16 Jewelry store
M16 Jewelry store
PING PONG PACKAGING
PING PONG PACKAGING
PING PONG PACKAGING
